Digital Marketing Executive & SEO Specialist2+ years' experience

Ajith L — Digital Marketer, SEO Specialist, WordPress Developer, Video Editor

I build, optimize, and grow digital experiences.

DIGITAL MARKETER. SEO SPECIALIST. WORDPRESS DEVELOPER. VIDEO EDITOR.

Tamil Nadu, IndiaSEO · WordPress · Paid media · Creative production
01SEO case studies

Evidence before claims.

The figures and outcomes shown here come directly from the existing case-study records; no new metrics have been added.

Jewellery & E-Commerce · 2 Months

Manthralaya Impon Jewel — E-Commerce SEO Growth

Achieving Google First Page in 2 Months for Impon Jewellery

Recorded result

Google First Page

Evidence label

Google First Page Ranking · 2-Month SEO Growth Cycle

Target query

Impon Jewellery Online / Gold Covering Jewellery

Challenge

MANthralaya Impon Jewel operated in an ultra-competitive South Indian jewellery market where traditional jewelers dominated top organic rankings. The existing website had unindexed product pages, thin descriptive content, missing structured data, and slow mobile loading speeds that prevented search engines from ranking the store.

Strategy

We built an aggressive 6-stage organic growth playbook: deep long-tail keyword research around buyer-intent queries (impon jewellery, gold covering jewellery, traditional panchdhatu ornaments), comprehensive on-page meta re-architecture, product category silo structure, technical Core Web Vitals optimization, and Google Search Console indexing acceleration.

Manthralaya Impon Jewel case-study evidence
Existing portfolio evidence
01

KEYWORD RESEARCH

Identified high-intent transactional buyer keywords and competitor keyword gaps in the jewellery niche.

02

ON-PAGE SEO

Restructured page titles, H1/H2 header hierarchies, meta descriptions, and image alt tags.

03

CONTENT OPTIMIZATION

Enhanced category descriptions, product specifications, and jewellery buying guides.

04

TECHNICAL SEO

Resolved crawl errors, added Product Schema JSON-LD, and improved Core Web Vitals.

05

TRACKING & INDEXING

Configured Google Search Console, verified sitemap feeds, and tracked keyword positions.

06

GOOGLE FIRST PAGE

Secured top-page organic ranking on Google within 60 days of continuous optimization.

02Selected portfolio

Client websites and campaign work.

Browse the strongest published projects first, then filter by discipline. Each card links to the existing project detail page.

BAS Product – On-Demand Service App Promotional Website
WordPress DevelopmentFeatured

BAS Product – On-Demand Service App Promotional Website

App Showcase & Source Code Portal

Developed a modern, responsive WordPress promotional website showcasing the complete on-demand service app and its full source code. Designed clear feature highlight sections, benefits, and strong call-to-action areas to improve user interest and conversions. Optimized the site for speed, mobile responsiveness, and SEO to enhance search visibility and overall performance.

WordPressModern UI/UXFeature Showcase
View project
03Original client work

Campaign creative and product storytelling.

Original social designs, recruitment creative, product presentations, and interface work from the supplied client archive.

6 verified assetsAll Works
SVM Constructions building dreams social media creative

Building Dreams Campaign

SVM Constructions

Portrait creative
SVM Constructions before and after home transformation creative

Before / After Creative

SVM Constructions

Campaign creative
SVM Constructions strong foundations promotional poster

Strong Foundations

SVM Constructions

Brand poster
SVM Constructions Independence Day social media poster

Independence Day Creative

SVM Constructions

Seasonal creative
SVM Constructions service promise social media creative

Service Promise Creative

SVM Constructions

Brand creative
SVM Constructions Onam social media creative

Onam Campaign Creative

SVM Constructions

Seasonal creative
04Original video work

Short-form work for real brands.

Poster-first loading keeps the page light. Videos are requested only when opened, with native controls and no automatic audio.

34 original videosAll Works
All Works
05CAREER TRAJECTORY & EXPERIENCE

EXPERIENCE .

VERIFIABLE FULL-TIME AND CLIENT-SIDE ROLES ACROSS SEO, PERFORMANCE MARKETING, AND FULL-STACK DEVELOPMENT.

08/2025
08/2025 – Present• Coimbatore, Tamil Nadu
CURRENT ROLE

Ultrafly Solutions Private Limited

Digital Marketing Executive

Driving end-to-end digital performance marketing, multi-channel SEM, WordPress & WooCommerce development, and conversion optimization.

KEY MEASURABLE OUTCOMES:
  • /Manage Google Ads and Meta Ads campaigns, including setup, audience targeting, keyword optimization, budget management, and performance tracking to maximize lead generation and ROI.
  • /Execute data-driven SEO and SEM strategies to scale organic search traffic, keyword rankings, and domain visibility.
  • /Analyze campaign performance using Google Analytics to enhance conversion funnels, lead quality, and campaign effectiveness.
  • /Develop and maintain responsive WordPress and WooCommerce websites optimized for Core Web Vitals, speed, and technical SEO.
  • /Work with WooCommerce and Shopify websites to fulfill custom e-commerce requirements and payment workflows.
  • /Manage social media content and produce high-retention video ads, reels, and visual marketing creatives for client brand positioning.
  • /Utilize AI tools and prompt engineering to accelerate web and app development, content generation, troubleshooting, and workflow automation.
01/2025
01/2025 – 08/2025• Coimbatore, Tamil Nadu

BudgetAppStudio

Digital Marketing Executive

Spearheaded SEO operations and paid acquisition, ranking the company website on Google's First Page for competitive commercial terms.

KEY MEASURABLE OUTCOMES:
  • /Achieved Google First Page rankings for highly competitive commercial keywords, including 'Best App Development Company in Coimbatore' within 2 months.
  • /Managed full-cycle SEO including commercial keyword research, on-page optimization, technical site audits, content optimization, and competitor analysis.
  • /Managed Google Ads and Meta Ads campaigns to improve lead quality and reduce customer acquisition costs (CPA).
  • /Designed and optimized responsive WordPress websites with improved UI/UX, SEO architecture, and loading performance.
  • /Created video reels and promotional motion creatives for paid advertising and social media campaigns.
08/2024
08/2024 – 12/2024• Coimbatore, Tamil Nadu

Bluekode Academy

Digital Marketing Intern

Completed comprehensive digital marketing training with hands-on live client optimization across search and social channels.

KEY MEASURABLE OUTCOMES:
  • /Completed intensive practical digital marketing training and internship, gaining hands-on execution experience in SEO, Google Ads, Meta Ads, and Social Media Marketing.
  • /Implemented on-page and off-page SEO methodologies to improve organic search ranking positions and crawl efficiency.
  • /Assisted with commercial keyword research, competitor strategy analysis, and paid ad campaign optimization to enhance conversion rates.
06EDITORIAL PROFILE

WHO IS AJITH?

ENGINEERING DISCIPLINE APPLIED TO COMMERCIAL SEARCH ARCHITECTURE, E-COMMERCE, AND VISUAL STORYTELLING.

BASED IN INDIAB.TECH IT (CGPA 7.77)DIGITAL MARKETINGSEO SPECIALISTWORDPRESS ARCHITECTUREWOOCOMMERCEMETA & GOOGLE ADSVIDEO EDITING
Ajith L - Digital Marketer & Developer
CORE SPECIALIZATION

SEO • WordPress • WooCommerce • Paid Ads • Video

Tamil Nadu, India15+ Projects Shipped

Unlike marketers who cannot write a line of code, or developers who don't understand keyword search intent:

Digital Marketing Executive with 2+ years of hands-on experience in SEO, Google Ads, Meta Ads, SEM, Social Media Marketing, WordPress, WooCommerce, Shopify, and Google Analytics. Experienced in keyword research, on-page SEO, technical SEO, local SEO, Google Business Profile, campaign optimization, lead generation, and e-commerce website development. Proven track record of achieving Google first-page rankings for competitive keywords, including 'Best App Development Company in Coimbatore,' 'Buy Crackers Online,' and 'Online Crackers 2026.' Skilled in AI-assisted website and application development, prompt engineering, content creation, and technical problem-solving.

// ACADEMIC & TECHNICAL FOUNDATION
2024CGPA 7.77

B.Tech – Information Technology

Kongunadu College Of Engineering And Technology

Focus: Data Structures, Web Systems & Search Architecture

202060.5%

Higher Secondary Certificate (Class XII)

Government Hr. Sec. School, Trichy

Physics, Chemistry, Mathematics Foundation

201873.4%

Secondary School Leaving Certificate (Class X)

Government High School, Trichy

Secondary General Science & Mathematics

Digital Marketing Certified Professional
TCS iON NQT Cognitive (64%)
CCNA Course Completion
07CORE DISCIPLINES & CAPABILITIES

SERVICE INDEX.

EIGHT SPECIALIZED DISCIPLINES ENGINEERED TO ATTRACT HIGH-INTENT SEARCHERS, CONVERT REVENUE, AND RETENTION.

01

Search Engine Optimization (SEO)

02

WordPress Development

03

WooCommerce & E-Commerce

04

Google Ads (PPC & SEM)

05

Meta Ads (Facebook & Instagram)

06

Video Editing & Motion Graphics

07

Social Media Marketing (SMM)

08

Email Marketing & Automation

DISCIPLINE 01 / 08PRODUCTION READY

Search Engine Optimization (SEO)

Complete SEO execution combining in-depth keyword research, competitor analysis, Core Web Vitals optimization, semantic schema markup, internal linking silos, and continuous Google Search Console monitoring.

KEY DELIVERABLES & OUTCOMES:
Keyword Opportunity Matrix
Technical Audit & Speed Fixes
On-Page Metadata Architecture
First Page Ranking Tracking
STACK & TOOLS:
Google Search ConsoleGoogle Analytics 4AIOSEOYoastScreaming Frog
08DIGITAL ARSENAL

DIGITAL ARSENAL.

A PRODUCTION-PROVEN TOOLSET BRIDGING TECHNICAL SEARCH ARCHITECTURE, COMMERCE, AND CREATIVE MEDIA.

Digital MarketingCORE

Search Engine Optimization (SEO)

Production ReadyACTIVE
Digital MarketingCORE

Google Ads (PPC / SEM)

Production ReadyACTIVE
Digital MarketingCORE

Meta Ads (Facebook & IG)

Production ReadyACTIVE
Digital Marketing

Social Media Marketing

Production ReadyACTIVE
Digital MarketingCORE

Lead Generation & Funnels

Production ReadyACTIVE
Digital Marketing

Content Strategy & Copywriting

Production ReadyACTIVE
DevelopmentCORE

WordPress Development

Production ReadyACTIVE
DevelopmentCORE

WooCommerce E-Commerce

Production ReadyACTIVE
DevelopmentCORE

Shopify E-Commerce

Production ReadyACTIVE
Development

HTML5 Semantic Architecture

Production ReadyACTIVE
Development

CSS3 & Modern Styling

Production ReadyACTIVE
DevelopmentCORE

Speed & Core Web Vitals

Production ReadyACTIVE
DevelopmentCORE

AI-Assisted Web & App Dev

Production ReadyACTIVE
AnalyticsCORE

Google Search Console

Production ReadyACTIVE
AnalyticsCORE

Google Analytics 4 (GA4)

Production ReadyACTIVE
AnalyticsCORE

Keyword & Search Intent Research

Production ReadyACTIVE
AnalyticsCORE

Local SEO & Google Business Profile

Production ReadyACTIVE
Analytics

Technical SEO Auditing

Production ReadyACTIVE
Analytics

Competitor Gap Analysis

Production ReadyACTIVE
CreativeCORE

Adobe Premiere Pro

Production ReadyACTIVE
CreativeCORE

Adobe After Effects

Production ReadyACTIVE
Creative

CapCut & Social Video

Production ReadyACTIVE
Creative

Canva Pro

Production ReadyACTIVE
CreativeCORE

Video Ads & Retention Reels

Production ReadyACTIVE
Creative

Brand Identity & Logo Design

Production ReadyACTIVE
10TRANSMISSION & COLLABORATION

LET'S BUILD SOMETHING THAT GROWS.

AVAILABLE FOR FULL-TIME GROWTH ROLES, ENTERPRISE SEO SPRINTS, AND CUSTOM COMMERCE ARCHITECTURE.

Available for full-time high-impact growth roles, enterprise SEO sprints, custom WordPress/WooCommerce engineering, and performance marketing creative retainers.

DIRECT EMAIL INQUIRYajithlakshmanan28@gmail.comPHONE & WHATSAPP+91 8668088876
OPERATIONAL BASETrichy & Coimbatore, Tamil Nadu, India
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